| This is the first of a series of articles entitled; Checklist | | | | much that they married it.) Here are four items that |
| for Starting a New Business - Steps to Starting a | | | | need to be addressed when putting your research |
| Business. On more than one occasion, someone has | | | | together: |
| asked me, "Do you have a checklist for starting a new | | | | 1. Define the Problem - The first thing you should do is |
| business? It would be nice to have a checklist for | | | | define the problem you are solving. Look at the main |
| starting a new business. Where can I find a checklist | | | | problem and then drill down on all the ancillary |
| for starting a new business?" So here is the first part | | | | problems. |
| of the series of random articles. First on the checklist | | | | 2. Common Solutions - Identify the common solutions |
| for starting a new business is to determine the | | | | that exist in the world today. Avoid adding what you |
| Keywords of your business and then place them in | | | | think your solution is. Fixate only on the solutions that |
| your article to strategically get a 4% density so as to | | | | are available in the current marketplace. |
| be organically searched on Google or some other | | | | 3. Market Research - You can never collect too much |
| search engine. Kidding... or am I... checklist for starting a | | | | market research. Determine the size and demand of |
| new business, checklist for starting a new business, | | | | the market you will be entering. Then define who your |
| checklist for starting a new business! Take that | | | | target market will be and determine what they look like |
| Google crawlers! | | | | in terms of demographics and psycho-graphics. Last, |
| Let's start with step 1 Background Research. You | | | | decide who your main competitors are and describe |
| got'tah KNOW befo you GO! Listen to the words that | | | | them in detail. |
| are coming out of my mouth... DO YOUR | | | | 4. Economic Conditions and Specific Regulations - |
| HOMEWORK. Believe it, cause it will pay off in the | | | | Research the economic conditions and specific |
| long run. Some business owners spend months or | | | | regulations in your industry to determine the impact on |
| even years in research before launching a new | | | | your new business. |
| business. Take for example the company, Code | | | | In conclusion, first on the checklist for starting a new |
| Nutrition. This is a company that had to do extensive | | | | business is Background Research so get on with it. |
| background research before entering the market and it | | | | Start using those skills you learned in Mr. Stanley's 11th |
| has been well worth the investment. In fact, their entire | | | | grade physics class and do the research to reduce |
| product line is research based! (I can't prove it but I'm | | | | risk and increase your chances for more Freedom |
| pretty sure they love doing background research so | | | | and Security. |