Selling a Business - A Business Broker Discusses 10 Common Mistakes Sellers Make

Selling a business is one of the most important eventslate.
that occur in a business owner's life. In many cases the* Real Estate leases. One of the biggest reasons
business represents the greater part of a businessdeals break down is due to problems with the real
owner's net worth. As a business broker in Newestate lease. Some sellers assume that a buyer will
Jersey I meet with many business owners that havebuy a business with 2 years left on their lease. Other
tried to sell their businesses on their own. In othersellers assume their landlord will write a new lease at a
situations owners call me prior to selling because theyreasonable rate without checking with their landlord.
feel they need an experienced business broker. In* Potential. So many business owners think they can
either case I often see many mistakes that should beconvince a buyer to pay more for potential. I hear all
corrected before going to market. The following are 10the time from sellers that if a buyer would make a
common mistakes business owners make when sellingcouple of changes sales would explode. Buyers will
a business.pay based on the historical performance of a business
* Not planning for a post-sale future. I always suggestand they will not pay you for what they can do to
to my clients that they speak to their financial advisorsyour business.
prior to selling their business. They need to understand* Planning for a sale with key employees. In many
how much they will walk away with after taxes and issmall businesses there are a few key employees that
it enough to retire or support their lifestyle.are necessary for a smooth transition. Because of
* Not meeting with a business broker. Working with aconfidentiality some sellers will not discuss a sale with
business broker is not for everyone, but it is a greatthese employees. In many cases this can turn into a
way to get information on how to sell your business.major problem when it is time to close on the sale.
Most business brokers can provide you with industry* Hiding information. Some sellers believe that they can
specific information including valuation guidelines. It alsohide some negative information on their business from
doesn't cost you anything.a buyer. As a business broker, I always inform my
* Realistic Valuation. Too many business owners eitherclients that there are no secrets that a buyer will not
over valuate or under valuate their companies. Underuncover. Due to the enormous amount of information
valuating will leave money on the table while overavailable on the internet buyers are very sophisticated
valuating will reduce the number of buyers looking atand will find out everything during due diligence. Why
your business.not disclose this information up front so you don't have
* Financial Record Keeping. Many business ownersa let down at the end.
have poor financial records which will impact selling* Seller financing. Many business owners do not want
their business. Most serious buyers want to look atto consider seller financing and in many cases this
thorough financial records of a business. Thesecould be a mistake. I covered this in depth in a previous
financials will be needed to justify the agreed uponarticle. By offering seller financing you will increase the
price.buyer pool which will help increase the selling price.
* Confidentiality. The majority of business owners whoThis list is not exhaustive, but it covers many of the
sell their businesses do not want employees,common mistakes owners make when selling their
customers, vendors and competition to know they arebusinesses. An experienced business broker should
up for sale. However, many do not use confidentialityhelp you avoid these errors.
agreements and do not take precautions until it is too