Small Business Marketing Ideas - Five Low Cost Ways to Get the Word Out Fast

Do you want to get the word out fast? Whether youyour newly launched line of products or services, or big
are planning a special event, a teleseminar, or justevent. Then work at gather friends. This has to be
want to tell people about your new book or product,done in advance, just as you have to build up your
you want as many people as possible to find outfollowing on Twitter in advance.
about it, and as quickly as possible. Read on for someThen, a couple of weeks before your event or launch,
online methods to get the word out -- for little or nostart sending out notices about it, with pieces of
cost.valuable information, or maybe the same incentive you
1. Send a Online Press Releaseoffered on Twitter.
Online press releases are the key to fast publicity.4. LinkedIn Events
Your news does not have to be momentous to qualifyYou can also promote your events on LinkedIn. That's
for a press release, though you do have to have aa great way to build your visibility within the LinkedIn
news angle. An event is a news angle, but the more itcommunity. Especially when you offer services to
fits in with something else in the current news, thebusinesses or professionals, this will help you get
better.qualified visitors to your website and event. When you
You have the choice between premium online presspost an event all your contact will get a notice which
release sites, like and prnewswire.com, and budgetmakes it easy for them to share the news to their
priced press release sites. Of the budget priced ones,contacts with just one click.
by far the best is where you can get your release5. Other Social Networks
published for $19.There are more social networks beyond the top three
As well, you can even send out press releases forabove. Like Biznik and Ryze. Ryze is a particularly
free. There are dozens that offer that service, thoughfriendly one -- focused primarily though not exclusively
most of them try to upgrade you to paid status. Theon women. There are many different networks within
free sites work best if you send your press release toRyze, and you can join as many as you like.
at least a dozen of different ones.Of course there are even more places where you
2. Tweet Your News (with an incentive)can get the word out, starting with your own blog, and
If you have a lot of Twitter followers, you can also getwith publishing articles. There are also a few
great results by tweeting your news. This works bestteleseminar announcement services, plus other places
if you create a gift that you offer your followers inwhere you can advertise events, including
exchange for checking out your news. Either that, orusfreeads.com, craigslist.org, and the online versions of
send them to a compelling article that gives themvarious newspapers.
some real value in addition to your news.For best results, start with online press releases, and
The reason for the incentive is that it will inspire yourthen work on social media - building up your Twitter
followers to retweet your tweets, which will helpfollowers and Facebook fan base, and get involved in
spread the news far beyond the reaches of your ownLinkedIn, Biznik and Ryze or other networks of your
followers.choice. When you do that, you'll soon have lots of
3. Facebook Fan Pagespeople you can contact once you're ready to
Set up a Facebook Fan Page for your business -- orannounce your news.