| A BIG MAIL SHOULD CONTAIN:At least three
| |
| | OrderBusiness for the last twenty years.
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| to four Mail order Magazines Circulars
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| | They are EXCELLENT folios,well written,
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| containingoffers or interest to new mail
| |
| | well printed, and the advice in them is
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| order dealers. Circulars which theBig
| |
| | absolutelyvalid. But it is a waste of
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| Mail Dealer has been to mail.
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| | time trying to sell them to mailorder
|
|
| |
| | beginners. Most of them already know
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| Do you enjoy reading Mail Dealer
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| | where to get them atwholesale prices! If
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| magazines? Do you enjoy orderingand
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| | you receive FREE commission
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| receiving "Big Mail?" Do you enjoy
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| | circularsoffering these folios, by all
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| working with new MailOrder dealers and
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| | means, mail them. You may get anorder or
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| opportunity seekers? If your answer is
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| | two. But if you are going to buy
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| "YES" toall of these questions, then it
| |
| | expensive circulars, besure you are
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| would probably be profitable
| |
| | offering something NEW something which
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| andpleasurable for you to start a "Big
| |
| | EVERY mailorder dealer has not already
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| Mail" service.
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| | seen at least one hundred times!
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|
| |
| |
|
| In the pages to follow I will show you
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| | FACTS AT YOUR FINGERTIPS!
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| how to set up a Big MailService. I'll
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| |
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| show you how to advertise your service
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| | As a Big Mail Dealer, you will be selling
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| and I'llalso show you how to use the Big
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| | many things. So thatyou can fill each
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| Mails that you receive in yourmail to
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| | order accurately and promptly, I suggest
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| your own advantage. I'll show you how to
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| | thatyou start another looseleaf notebook
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| use commissioncirculars (how to get a lot
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| | Divide it into threesections:
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| of them free!) and I'll also show youhow
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| |
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| to keep track of them.
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| | 1 Commission Circular Information2
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|
| |
| | Co-Publishing Information3 Advertising
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| We'll talk about co-publishing and we'll
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| | Schedule
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| discuss circular mailing(you'll learn how
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| |
|
| to get people to pay you cash to mail
| |
| | 1. Commission Circular
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| theircirculars for them!).I'll show a
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| | Information---Every time you receive a
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| simple trick that will get you alot of
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| | newsupply of commission circulars, sit
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| free advertising and I'll show you where
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| | down and examine them.(Sometimes you will
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| to get a freemailing list that will
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| | receive two or three varieties in
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| create a lot of new customers for you,
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| | oneenvelope.) Tape one sample of each
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| ifyou are willing to put in a little work
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| | circular in your notebook.Underneath it
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| to get them.
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| | write:
|
|
| |
| |
|
| But...before we get into this...I would
| |
| | * Name and Address of the Drop-shipper*
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| like to give you a wordof caution. Big
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| | Amount to forward to the Drop-shipper*
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| Mail selling looks easy and it sounds
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| | How to obtain additional circulars. (Are
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| easy IT ISNOT! Selling Big Mails is a lot
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| | they available withyour name and address
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| of work,HARD WORK. And it is NOTa way to
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| | imprinted on them?)
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| get rich quick.
| |
| |
|
|
| |
| | 2. Co-publishing Information--Most
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| You will probably not make any money at
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| | publishers of mail ordermagazines will
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| all for a least a fewmonths. In fact, you
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| | send a "Fact Sheet." If they do,
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| will have to invest more than you take
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| | simplyscotch-tape the sheet in your
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| in.If you are willing to invest a little
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| | notebook. If not, record thesefacts
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| of your money, and a lot ofyour time,
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| | yourself:
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| then you will gain invaluable experience
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| |
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| selling BigMails, and then you will make
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| | *Name and Address of Printer*How much to
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| money. You will gain experiencethat you
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| | forward on new advertising,
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| could gain nowhere else in the whole
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| | subscriptions, etc
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| world. And if youare alert, creative, and
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| |
|
| AMBITIOUS, you can eventually turn
| |
| | 3. Advertising Schedule--To keep your ads
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| yourmail order business into a very
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| | running CONTINUOUSLY,you will have to
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| lucrative enterprise.
| |
| | keep track of "closing dates" (the last
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|
| |
| | date onwhich a publisher will accept
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| If you are still interested...and I hope
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| | advertising for his next issue.)Here is a
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| you are..read on!
| |
| | very simple method to use:
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|
| |
| |
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| The first thing you should od is to sit
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| | Take a page of common notebook paper. At
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| down with the latestissue of MAIL SALE
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| | the top of the page,write the name of the
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| ADVERTISER or POPULAR ADVERTISER and
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| | month. Then number down the page from 1
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| order aleast twelve Big Mails. After
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| | to31. (Use one line for each day of the
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| that, get into the habit ofordering a
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| | month.)
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| least one Big Mail EVERYDAY!
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| |
|
|
| |
| | The closing date for Mail Sale Advertiser
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| Then devote a portion of EACH DAY to
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| | is the 15th of themonth, but you will
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| STUDYING them. And I do meanSTUDY!
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| | want to mail your ad on the 5th of the
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|
| |
| | month(always mail your ads in TEN DAYS
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| Feed your mind and your imagination with
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| | EARLY.) So next to the number5, write
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| all kinds of ideas. TheMail Order
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| | down the code letters "MSA." If you check
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| Business is a very creative and
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| | this sheetreligiously every day, you will
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| imaginative one. Themore you feed feed
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| | never forget a closing date.
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| you imagination, the more it will do for
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| |
|
| you!
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| | Before you mail your ad, turn to the page
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|
| |
| | for the following monthand make a
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| Set up a personal notebook. I would
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| | notation of that month's closing date. If
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| suggest you divide into foursections:
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| | you will usethis system ( or your own
|
|
| |
| | variation), you will remember
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| * Commission Circulars Sources* Sources
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| | everydeadline, whether you are
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| of low-cost printing* Prospective Mailing
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| | advertising in five magazines of
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| Customers (Save the circulars that other
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| | fivehundred!
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| dealers have been paid to mail. I'll
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| |
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| show you why later on .)* Good ideas.
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| | CIRCULAR MAILING
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|
| |
| |
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| You can set your personal notebook up any
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| | Once your Big Mail ads are appearing
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| way you like, but I usea loose-leaf
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| | regularly, you will start toreceive
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| notebook and scotch-tape the ads,
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| | orders for them regularly. As soon as you
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| circulars etc.
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| | are averagingfive a day, you can
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|
| |
| | advertise yourself as a CIRCULAR MAILER.
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| Read and re-read every circular and mail
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| | It'seasy to get started. Each time you
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| order magazine that youcan get you hands
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| | renew your Big Mail Ad, sendin another ad
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| on. SAVE ANY IDEA THAT APPEALS TO YOU!
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| | like this. (As co-publisher, your ads
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| Startordering SMALL supplies of
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| | cost half theadvertised price!)
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| "commission circulars" that APPEAL toyou.
| |
| |
|
| (never try to sell anything merely
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| | 100 250 500
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| because it pays BIGcommission.)
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| |
|
|
| |
| | 3x6 .50 1.25
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| When you are satisfied that you really
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| | 2.256x9 .60 2.50
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| want to start selling BigMails, there are
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| | 2.509x12 1.00 2.00
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| two very practical things you must do.
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| | 4.00
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|
| |
| |
|
| 1. Order a name and address rubber stamp.
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| | These prices are given only as examples.
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| Be sure it is SMALLenough to use on
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| | The postal rates andother costs change
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| commission circulars.
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| | and you should check the ads currently
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|
| |
| | runningCircular Mailers and charge about
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| 2. Open a PERSONAL CHECKING ACCOUNT. Open
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| | the same rates. Cut-rate priceswill NOT
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| it in YOUR OWN NAME.When you start to
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| | get you more orders.
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| advertise, use your own name. If you do
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| |
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| that,there will be no problem when you go
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| | A circular mailing ad will almost ALWAYS
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| to the bank to depositchecks that your
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| | pay for itselfimmediately. (
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| customers will send you.
| |
| | Incidentally, many dealers have tried to
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|
| |
| | run acombination Big Mail and Circular
|
| Your next step is to place an ad in a
| |
| | Mailing ads. They do work halfas well as
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| least SIX mail ordermagazines or ad
| |
| | TWO SEPARATE ADS!)
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| sheets. In the beginning you will have to
| |
| |
|
| usepublications that will accept
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| | As soon as you receive a circular mailing
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| handwritten copy, since you do notyet
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| | order, send yourcustomers a sample
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| have "camera ready" ads. Your ad should
| |
| | mailing. Be sure it is neat and be sure
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| read something likethis:
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| | itincludes the LATEST issues of several
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|
| |
| | mail order magazines.
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| BIG MAIL-25 cents Commission circulars
| |
| |
|
| mailed FREE! (your nameand address)
| |
| | Then include ONE of his circulars in
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|
| |
| | every Big Mail until youhave finished
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| A simple ad like this will pull better
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| | mailing them. If you have not received
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| than one with a lot ofwords in it.
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| | any morecirculars to mail, send him a
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|
| |
| | friendly thank you not and let himknow
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| You probably already know which magazines
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| | that you have finished mailing his
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| and ad sheets you wantto advertise in.
| |
| | circulars. Tell him youhope he receives
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| That is fine! But I would suggest you
| |
| | some orders from your mailing. Include
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| start offby advertising in at least one
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| | some newcirculars from new advertisers
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| or two of the following:
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| | and a NEW magazine. If he has anymore
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|
| |
| | circulars to mail, he will likely send
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| Mail Sale AdvertiserPopular
| |
| | them to YOU!
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| AdvertiserMail Order BulletinTimely Tips
| |
| |
|
|
| |
| | Remember, circular mailing depends on
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| All of these are letter press
| |
| | REPEAT customers. Neverexaggerate mailing
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| publications, which means they willset
| |
| | capacity ( either in personal letters or
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| your ad up for you. They appear regularly
| |
| | ads.)If you really try to get orders for
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| EVERY MONTH ONTIME, and almost everyone
| |
| | your customers, they will beback for
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| interested in mail order reads them!
| |
| | more!
|
|
| |
| |
|
| Because these publications are
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| | HOW TO GET FREE ADS
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| CO-PUBLISHABLE, the publishers ofeach
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| |
|
| publication will send you 50-100 copies
| |
| | There are many editors of mail order
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| to include in yourBig Mails. Your name
| |
| | magazines and ad sheets whowill print
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| will appear on your copies as
| |
| | your ads free if you will mail 100 to 200
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| theCO-PUBLISHER. You will get to keep
| |
| | copies oftheir publication. Here is a
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| around 50% as your commissionon any ads
| |
| | very effective way to get them torun YOUR
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| or subscriptions you sell. If you are
| |
| | ads:
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| faithful mailingyour copies, you can
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| |
|
| often make enough profit on ads
| |
| | Take a sheet of white typing paper. Type
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| andsubscriptions to pay for all your ads.
| |
| | the following words onit.
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| This way your ads actuallycost you
| |
| |
|
| nothing.
| |
| | PRINTERS PUBLISHERS: If you will print
|
|
| |
| | any of these ads in your publication, I
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| Each advertiser is also mailing his
| |
| | will mail 100 copies for you FREE!
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| copies to his customers ormailing list,
| |
| | (Withco-publishing rights, I'll mail 200
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| and every last copy mailed has YOUR ad in
| |
| | copies!) Note that all ofthese ads are
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| it... Theprinter is also mailing a copy
| |
| | camera ready for your convenience.
|
| to every person on hissubscription
| |
| | Then use a rubber-cement to paste copies
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| list...so, usually within about ten days
| |
| | of ALL YOUR DIFFERENTADS on the sheet!
|
| after youraddress appears in print, you
| |
| | (If your ads have been printed on
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| will start receiving letters withquarters
| |
| | coloredpaper, bleach them before you
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| in them asking for Big Mail. Some
| |
| | paste them up. Pour a little cloroxover
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| advertisers, for onereason or another are
| |
| | them, until the color disappears. Rinse
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| quite slow in mailing their copies,
| |
| | them in water, anddry them on a piece of
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| butthis can work to your advantage. You
| |
| | flat cardboard.)
|
| will often get orders two orthree months
| |
| |
|
| after your ad appears!
| |
| | Once your circular is pasted up
|
|
| |
| | (camera-ready), take it to yourlocal
|
| COMMISSION CIRCULARS
| |
| | instant photo offset printer and have 500
|
|
| |
| | or 1000 copiesprinted on WHITE paper. (Be
|
| Long before you start receiving orders
| |
| | sure its on white paper.) Enclose oneof
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| for your Big Mail, youshould have
| |
| | these circulars in every mailing. You'll
|
| acquired a starting supply of "commission
| |
| | be amazed at theresults!
|
| circulars."You will want to include them
| |
| |
|
| in every one of your Big Mails.
| |
| | WHERE TO GET GOOD MAILING LISTS FREE
|
|
| |
| |
|
| Commission circulars are usually 3x6" or
| |
| | If you advertise regularly, you will get
|
| 81/2x11" circularsoffering such things
| |
| | a lot of response toyour ads. But if you
|
| as:Rubber Stamps Name-address
| |
| | will do a little specialized direct
|
| Labels Folios MagazineSamples
| |
| | mailing,you can double your business
|
| Mailing Lists Envelopes
| |
| | almost immediately. Here's how:
|
| Printed Stationary Business
| |
| |
|
| Directories Catalogue Samples
| |
| | Imagine that you have just received your
|
| Drop-ship Samples Printed Circulars
| |
| | mailing copies of TIMELYTIPS from the
|
| Formulas Books
| |
| | printer. If you look at your self, you
|
| Mail Order Plans Magazine
| |
| | discoverthat you still have 14 of lasts
|
| SubscriptionsName Listing Services Pen
| |
| | month's issue left to mail. Sitdown and
|
| Pal Clubs, etc, etc.
| |
| | make up 14 SPECIALIZED mailings. In each
|
|
| |
| | mailing,enclosed:
|
| Wholesale firms supply commission
| |
| |
|
| circulars to mail orderdealers, usually
| |
| | 1. One copy of last month's TIMELY TIPS2.
|
| at cost. The dealer stamps his name in
| |
| | One copy of each circular you have been
|
| the blankspace under "Order Form" and
| |
| | paid to mail.3. One copy of your new FREE
|
| mails them to prospective customers.When
| |
| | MAILING FOR FREE ADVERTISINGcircular.
|
| he receives orders (and he will if he
| |
| |
|
| mails them regularly),he keeps his
| |
| | To whom do you mail them? COMPILE YOUR
|
| commission, which is usually about 50%.
| |
| | MAILING LIST FROM THOSEBIG MAILS YOU HAVE
|
| He thensends the balance, along with his
| |
| | BEEN ORDERING EVERY DAY! Mail them too:
|
| shipping label, to thewholesaler, who
| |
| |
|
| drop-ships the order directly to the
| |
| | * CIRCULAR MAILING PROSPECTS--Each time
|
| customerunder the dealer's shipping
| |
| | you receive Big Mail,examine all the
|
| label.
| |
| | circulars. Who has paid the dealer to
|
|
| |
| | mailcirculars for them? If they have paid
|
| Commission circulars can be profitable
| |
| | him, THEY WILL ALSO PAYYOU...if you will
|
| for you, as a Big MailDealer, if you are
| |
| | take the time to send them a sample
|
| very careful to select only those
| |
| | mailing!
|
| circularswhich appear to MAIL ORDER
| |
| |
|
| BEGINNERS. You will soon learn thatgift
| |
| | * NEW AD-SHEETS AND MAIL ORDER
|
| items and general merchandise rarely
| |
| | MAGAZINES--Whenever you see
|
| appeal to people whoare ordering Big
| |
| | theannouncement of a new publication,
|
| Mails, unless you are offering them on
| |
| | send a sample mailing and besure to
|
| wholesalebasis. (Safari boots, transistor
| |
| | enclose your Free Mailing for Free
|
| radios, hunting knives,automatic
| |
| | Advertising circular.You'll get many,
|
| can-openers, $15.95 necklaces are nice,
| |
| | many free ads, if you work at it.
|
| and they can besold by mail...but not to
| |
| |
|
| mail order beginners!)
| |
| | * NEW MAIL ORDER ADVERTISERS--Save the
|
|
| |
| | names of new advertisers in the mail
|
| If you work at it, you can make a lot of
| |
| | order magazines or ad-sheets. You'll be
|
| extra money by includinggood commission
| |
| | amazed at howresponsive they will be to
|
| circulars in your mails. Test a few
| |
| | your mailings!
|
| hundredcopies of each commission
| |
| |
|
| circular. If it evokes no
| |
| | Every time you receive new mailing
|
| interest,discontinue it. But if it
| |
| | copies, mail out the remainingcopies of
|
| produces and order or two,then includeone
| |
| | last month's issues to the categories
|
| in every piece of mail you send. When you
| |
| | listed above andyour mail order business
|
| have found acircular that "pulls,"try to
| |
| | will grow faster than you ever dreamedit
|
| have them printed with your name
| |
| | could. You'll be surprised at the new
|
| andaddress on them. (printed circulars
| |
| | business you will beable to generate
|
| will often pull FIVE timesbetter than
| |
| | using this method.
|
| stamped ones.)
| |
| |
|
|
| |
| | WHERE DO YOU GO FROM HERE?
|
| Don't mail poorly printed circulars. They
| |
| |
|
| tend to make yourentire mailing look
| |
| | I honestly can't answer that question!
|
| sloppy> You will also find that 6x9" and
| |
| | Only you have the answer.If you are
|
| 81/2x11" circulars pull better than 3x6",
| |
| | ambitious--if you are willing to develop
|
| although some 3x6's pullsurprisingly
| |
| | yourimagination--if you are willing to
|
| well.
| |
| | experiment with newideas....the sky is
|
|
| |
| | the limit!
|
| Once your ad appears ( starting
| |
| |
|
| COMMISSION CIRCULARS MAILED FREE)you will
| |
| | Don't let anyone tell you that Big Mail
|
| start receiving commission circulars.
| |
| | Selling and CircularMailing is only for
|
| Test everycircular that is given to you.
| |
| | beginners. There are SUCCESSFUL mail
|
| Push the winners, discontinue theduds.
| |
| | orderdealers who have been selling Big
|
| You will eventually develop a list of
| |
| | Mails and mailing circulars
|
| real money makers toinclude in your Big
| |
| | fortwenty-five years! If you really love
|
| Mails.
| |
| | it, don't ever give it up!
|
|
| |
| |
|
| Most of the suppliers of commission
| |
| | What direction your mail order business
|
| circulars are honest people.They offer
| |
| | takes is entirely up toyou. I hope you
|
| items of real worth. But occasionally you
| |
| | will keep your ads running, and I hope
|
| will findcirculars that you should not
| |
| | you willexpand your business by
|
| mail. They will get you in TROUBLE!
| |
| | constantly adding new publications toyour
|
|
| |
| | advertising list.
|
| * Adult Offers (pornography). Even if you
| |
| |
|
| do not object to this,some of the
| |
| | Keep your eyes and ears open. Saturate
|
| customers will...and some of your
| |
| | yourself with fresh, newand imaginative
|
| customers may beminors.
| |
| | ideas. I hope you'll keep excited about
|
|
| |
| | the MailOrder bussiness...I hope that ten
|
| * "Stuff and Address Envelopes at
| |
| | years from now, You'll love itand be more
|
| Home..Send a $1.00 for yourStarting Kit,"
| |
| | involved than you are today.
|
| These offers are illegal. People have
| |
| |
|
| beenconvicted in court for selling them.
| |
| | Mail Order is far more than just a
|
| Beside, the plans areworthless.
| |
| | money-making business for me.It's a way
|
|
| |
| | of life! And I hope it is your way of
|
| * Chain letters--These are also illegal.
| |
| | life, too!
|
| Beware of any circularthat says you will
| |
| |
|
| receive $20,000 in sixty days if you will
| |
| | Copyright 2004 by DeAnna SpencerDeAnna
|
| maila dollar and "follow the
| |
| | Spencer is a virtual assistant that helps
|
| instructions, etc."
| |
| | entrepreneurs run a successful business
|
|
| |
| | by providing affordable administrative
|
| There is one more thing I would caution
| |
| | help. She also publishes a blog for
|
| you about. There areabout 40-50 standard
| |
| | small business owners. Visit this small
|
| folios that have been around the Mail
| |
| | business resource today.
|