| As a business advisor I get to speak with a | | | | announced his vision for putting a man on the |
| large number of business owners. Most of | | | | moon and bringing him safely home again |
| these owners are small to mid-sized companies | | | | before the end of the decade. Of course, we |
| with 5 to 150 employees. Although there are | | | | all know the result of what most skeptics |
| many factors that can cause a company to be | | | | believed was an impossible dream. |
| successful or not, one common characteristic | | | | |
| that distinguishes the good from the bad is | | | | There is one other important element that |
| the owner's vision for the company. | | | | contributes to the successful vision. Not |
| | | | only is it important that you, as the |
| Almost everyone who owns a business has at | | | | business owner, are clear on the vision, |
| one time formulated a vision of some kind. | | | | everyone in your organization and around you |
| The successful business owner usually takes | | | | needs to have the same clarity. Perhaps that |
| the vision however, and crystallizes it until | | | | is why during the 60's, the Soviet Union's |
| it becomes as clear as a photograph. To the | | | | space program failed, even after taking a |
| successful business owner, the vision is the | | | | commanding early lead. Their lack of |
| target, the goal, the measure of success that | | | | communication to their own people, and to the |
| keeps the passion alive. To the struggling | | | | world, was exasperated by their strong fisted |
| business owner, the vision is cloudy, with no | | | | position to restrict freedom of speech. |
| distinguishing milestones or meaningful | | | | |
| characteristics. Because of this, it is | | | | A friend of mine once offered up this |
| rarely thought about as he/she continues to | | | | Yogi-ism regarding vision, "A man without |
| struggle with the challenge of the business. | | | | vision, is an umpire!" Don't become an |
| | | | umpire, clarify your vision today and share |
| A good vision can produce amazing results, a | | | | it with someone. Do this simple thing and |
| poor vision won't. A good example of a clear | | | | you will increase your odds for success. |
| vision was in 1961 when President Kennedy | | | | |